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Market Cycles

The story of market change.


Market-cycles are how the unified market platform evolves, adapts and grows. New market-cycles occur when emerging-systems bring new market capacity into the sustained-market.

  • Activation

    Activating new market capacity.

  • Disruption

    Creating and demonstrating an improved market reality.

  • Release

    Triggering a sustained market-epiphany.

  • Renewal

    Commercializing a newly sustained market-system.